You and your kids are going to love this news. We’ve partnered with Crayola!
Crayola ColorStudio HD is an entirely new digital play experience, coupling a multi-activity drawing application for iPad (Crayola ColorStudio HD App) with a custom-built digital stylus, called Crayola iMarker. Together with iMarker, the ColorStudio HD App allows young artists to color and interact with special “live” animated coloring book pages that move and react as they color, combining custom-produced pictures, animations, music, sound effects, and high quality special effects. For example, in one setting fish swim, doors open to reveal surprises, and mermaids serenade the young artist.
The Crayola iMarker digital stylus brings the app to life. Like a marker, crayon, pen, and paintbrush in one, iMarker creates favorite Crayola colors within the ColorStudio HD App. iMarker safely interacts with iPad’s Multi-Touch display, allowing the ColorStudio HD app to differentiate between the child’s input (fingers, swipes, etc.) and the iMarker automatically. This allows intuitive, creative play that brings the accuracy and ease of a stylus but, for the first time, allows the user to both manipulate the creative space and color, without having to toggle the app between modes.
The Crayola ColorStudio HD App features a large, built-in library of art that provides hundreds of hours of play in themed environments like undersea, jungle and playtime activities. The App even lets the user design an unlimited number of their own animated coloring book pages. Kids can color them in the app, or print them out from iPad (iOS 4.2 or later) to color with Crayola Crayons and Markers. ColorStudio HD also contains more than 50 immersive game and activity pages, like Musical Dot 2 Dot and Color by Numbers, that combine special effects, music, motion, and more. Parents can share their favorite art pieces via a share feature by printing, emailing, or posting the art to Facebook, be sure to share them on our Facebook page too. ColorStudio HD will include free content updates at regular intervals after launch, continually providing kids with fresh and exciting activities.
Crayola ColorStudio HD is a unique new digital experience that will keep kids entertained for hours, and is just the first offering in this exciting partnership. Together, we are creating new ways for children to color, draw, and discover in the digital age.
Pricing and Availability
Crayola ColorStudio HD, $29.99, will be available Spring 2011, and includes Crayola iMarker digital stylus (AA batteries included), a free download of the ColorStudio HD App, periodic content updates, and built-in user tutorials.
Going to CES?
If you’re going to the Consumer Electronics Show, be sure to pop by our booth – North Hall #4727 to see them in person.